Canadian Sport for Life 'recess' by Dare Vancouver

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A new TV ad for the health organisation Canadian Sport for Life is running in Canada to promote the health and activeness of children.

The ad, by Dare Vancouver, details vital statistics brought to life by children. It will run throughout the year as a public-service announcement.

It encourages parents and children to get involved at activeforlife.ca, which was also developed by Dare Vancouver.

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Released: 20 July 2011

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