Levi's 'legacy' by Wieden & Kennedy Portland

0.0 0 Votes

Levi's has released a spot as part of its "go forth" campaign, but had to postpone the UK launch due to a riot scene in the film.

Following the rioting and looting in the UK, the ad campaign will now only go ahead overseas.

It was filmed in Berlin and features The Laughing Heart, a poem by Charles Bukowski.

The campaign spans TV, print, digital and outdoor, with media planning and buying handled by OMD.

Share On:

Released: 11 August 2011

Related Creative:

Credits

Copywriter
Producer
Executive creative directors
Business affairs
Production company
Director
Line producer
Director of photography
Flame artist
VFX Producer
Titles and graphics

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Related News

Levi's

Levi's "live in Levi's" by FCB and The House Worldwide

Wieden & Kennedy split with Levi's

Wieden & Kennedy split with Levi's

Wieden & Kennedy has announced that it has split with client Levi Strauss & Co after four years.