Marks & Spencer 'autumn/winter 2011' by RKCR/Y&R

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Marks & Spencer has unveiled two new autumn/winter TV ads by Rainey Kelly Campbell Rolfe/Y&R that aim to highlight the strength of the M&S brand.

‘Rendezvous’ follows actress Charlotte Weston as she gets ready for a night out and ‘The Date’ shows model Claire Durkin getting ready for a first date.

The TV ads follow M&S’s first print ads for its sub-brands. They were created by Andy Forrest and Nicola Hawes. Both ads are directed by Jordan Scott at RSA Films. Post production was by MPC with audio post-production by Factory Studios.

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Released: 13 September 2011

Creative in this campaign:

Credits

Chairman & executive creative director
Business director
Board account director
Account director
TV producer
Typography
Production company
Director
Producer
Post-production company
Post-production producer
Audio post production
Executive director marketing
Head of marketing, Womenswear & Children
Marketing manager
Media company
Media planner

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