Carling 'brilliantly refreshing' by VCCP

2.8 7 Votes

Carling's new ad is aimed at reigniting its image and follows one man's journey to find the ultimate refreshment in a pint of the lager.

Set to the track Wondrous Place by the British artist Alice Gold, the spot aims to support the brand’s new, more sophisticated visual identity.

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Released: 16 September 2011

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Graduates review work from Jigsaw, Debenhams, ASOS, moneysupermarket.com, Weetabix and Carling.

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