Freeview 'balloon' by Leo Burnett

3.5 4 Votes

Freeview has launched an £18 million marketing campaign, the first work for the brand by Leo Burnett since winning the busienss earlier this year.

The new strategy marks a shift in Freeview’s communications away from product promotion to focus on building the brand.

Share On:

Released: 18 November 2011

Related Creative:


Marketing communications director, Freeview
Art director
Creative director
Executive creative director
Planner (creative agency)
Media agency
Planner (media agency)
Production company

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus