Macy's 'screamers' by JWT New York

0.0 0 Votes

Justin Bieber stars in Macy's new ad promoting the US department store's "Black Friday" flash sale.

The ad, created by JWT New York, shows Bieber on his journey to the Macy’s sale. Each person he encounters, from his driver to the shop’s staff, scream at him in the manner of his teenage fans.

The ad was showcased on a YouTube homepage takeover before breaking on TV. It promotes Macy’s day-long sale on 25 November.

The so-called "Black Friday" sales mark the kick-off to the Christmas shopping period.

Share On:

Released: 22 November 2011

Credits

Executive creative director
Creative directors
Director of brand production
Executive producer
Senior producer
Director of music and radio production
Business director
Production company
Director
Editorial company
Post-production
Telecine
Audio company
Media agency

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus