Cuervo 'Cuervo Cold' by Albion

4.1 4 Votes

Cuervo and the band OK Go have launched an integrated campaign.

Conceived in conjunction with Albion, the partnership will allow fans to be featured in a music video of OK Go performing live in Brazil.

Fans can Tweet and Facebook their avatars into a video of the performance. The gig in Rio de Janeiro will be broadcast online.

The work was created by Nick Darken, and the production company was Mind’s Eye Media.

Share On:

Released: 23 November 2011

Credits

Creative direction
Account lead
Production

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus