Asics 'made of sport' 180 Amsterdam

4.5 2 Votes

180 Amsterdam has created an international campaign for the sports brand Asics that will run across TV, print and digital channels.

The above-the-line campaign includes a selection of 60-, 30-, 20- and six-second TV spots, as well as double- and single-page print ads. There will also be a series of three-minute short films, hosted on the brand’s website.

The campaign will run in Europe and Asia (Japan and South Korea).

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Released: 04 January 2012

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Credits

European marketing director
European marketing manager
European brand manager
Executive creative director
Creative director
Art director
Copy writer
Producer
Print producer
Account director
Account director
Planning director
Business affairs
Photographer
Production company
Director
Producer
Editoral company
Producer
Music company
Sound designer

Private View about this creative

Private View: Russell Ramsey and Moray MacLennan

Private View: Russell Ramsey and Moray MacLennan

With work from Harvey Nichols, Aviva, ASICS, British Airways, Weight Watchers and the British Heart Foundation.

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Asics "better your best" by 180 Amsterdam

Private View: Russell Ramsey and Moray MacLennan

Private View: Russell Ramsey and Moray MacLennan

With work from Harvey Nichols, Aviva, ASICS, British Airways, Weight Watchers and the British Heart Foundation.