Carling Chrome 'anticipation' by VCCP Blue

3.0 7 Votes

The first TV ad for Carling Chrome, the new premium lager from Molson Coors, launches today (21 February), during the Brit Awards, as part of a £7 million marketing campaign.

"Anticipation" tells the story of a couple getting ready for a night out when the man notices a Carling Chrome poster and begins to anticipate the refreshment of an ice-cold beer.

The spot features the track Get It On by T Rex. It was created by VCCP Blue and directed by Mehdi Norowzian.

Share On:

Released: 20 February 2012

Related Creative:


No credits

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus