VisitEngland 'holidays at home are great' by M&C Saatchi

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M&C Saatchi has created a TV campaign aimed at boosting domestic tourism throughout the UK during this exciting year.

Led by VisitEngland and supported by the tourist boards of Scotland, Wales and Northern Ireland, the £5 million campaign features Stephen Fry, Julie Walters, Rupert Grint and Michelle Dockery.

It was written by Jerry Gallaher, art directed by Clive Yaxley and directed by Steve Reeves through Another Film Company.

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Released: 09 March 2012

Credits

Group account director
Director
Marketing director, Visit England
Copywriter
Art director
Media agency
Production company
Director
Exposure

Private View about this creative

Private View: Robert Campbell and Andy Nairn

Private View: Robert Campbell and Andy Nairn

With work from Paddy Power, Kwik Fit, Transport for London, VisitEngland and Santander.

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Private View: Robert Campbell and Andy Nairn

Private View: Robert Campbell and Andy Nairn

With work from Paddy Power, Kwik Fit, Transport for London, VisitEngland and Santander.