Waitrose 'Heston's Earl Grey and mandarin hot cross buns' by BBH

2.8 3 Votes

The Waitrose Easter campaign features a very young Heston Blumenthal and promotes his special brand of hot cross buns.

In the spot, the chef reminisces about the source of his inspiration, and we see a flashback to the 70s, when a "mini" Heston is at a kitchen table enjoying a hot cross bun.

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Released: 20 March 2012

Credits

Marketing manager, advertising
BBH creative team
BBH creative director
BBH producer
BBH strategic business lead
BBH strategy director
BBH team director
BBH team manager
Production company
Director
Producer
Post production
Editor/editing house
Sound

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