Subway 'live fresh, eat fresh' by McCann London

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McCann London has created a set of TV ads to increase public awareness of Subway's nine healthy subs, each containing less than five grams of fat.

In the 30- and 10-second ads, which will run for one month in the UK and Ireland, lighthearted vignettes show people going about their lives with energy and enthusiasm.

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Released: 26 March 2012

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