Fallsview Casino 'need some fun?' by Blammo Worldwide
The first spot in the new campaign for Fallsview Casino Resort in Canada turns a trip to the gym into a misadventure.
Three additional spots are set to run throughout the year.
Andrew Simon, the partner and chief creative officer at Blammo Worldwide, said: "Instead of the expected imagery of people exalting in a casino victory, this campaign continues to tell the Fallsview story in a completely fresh way. We wanted the creative to be as entertaining as the Fallsview experience itself."