British Airways 'home advantage' by BBH

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British Airways has launched an Olympic-inspired tongue-in-cheek ad campaign encouraging Brits to stay in the UK during London 2012 to support Team GB.

The spot, by Bartle Bogle Hegarty, shows a BA carrier cruising along London's streets before arriving at  the Olympics site in East London to drop off its passengers.

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Released: 20 June 2012

  • ba_homaadvnatge.jpg

    ba_homaadvnatge.jpg

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Credits

Head of marketing
Campaign project manager
Brand comms media manager
BBH creative team
BBH creative director
BBH producer
BBH team manager
BBH team director
BBH strategy director
BBH strategic business lead
Production company
Producer
Post production
Editor/editing house
Print creative credits
Head of marketing
Project campaign manager
BBH creative team
BBH creative director
BBH team manager
BBH team director
BBH strategic business lead
Photographer

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