Nike 'voices' by Wieden & Kennedy Portland

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Nike focuses on female athletes in its latest TV campaign, which recalls its "if you let me play" work from 17 years ago that also celebrated women in sport.

The spot was shot by Mark Romanek and features the marathon runner Joan Benoit, the boxer Marlen Esparza and the basketball stars Lisa Leslie and Diana Taurasi revealing how as children they overcame obstacles to pursue their passions. 

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Released: 25 June 2012

Creative in this campaign:


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