Adidas 'take the stage' by Sid Lee

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Adidas has unveiled its Olympics-themed brand advertising campaign.

This is the brand's largest-ever UK marketing spend spanning TV, out-of-home and digital formats, which focuses solely on the Team GB athletes.

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Released: 02 July 2012

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Credits

Head of communications, Adidas UK
Head of style brand marketing
Copywriter
Art director
Creative director
Account director
Media agency
Production company
Director
Post-production The Mill, London
Soundtrack composer
Audio post-production

Private View about this creative

Private View: Robert Campbell and Paul Lawson

Private View: Robert Campbell and Paul Lawson

With work from BP, Lynx, the BBC, BT, Suzuki and Adidas.

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