Tourism Ireland 'escape the madness' by Publicis London

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Tourism Ireland is launching an online film that aims to position Ireland as the antidote to the chaos on London transport this summer.

The film, by Publicis London, features the actor Chris O’Dowd and pits two friends against each other in a race: one is flying to Ireland; the other is commuting to the office.

It was created by Ed Robinson and Dave Sullivan, and directed by Pat Holden through Crossroads Films.

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Released: 18 July 2012

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Credits

Central marketing director
Advertising manager Britain
Creative director
Art director (online)
Copywriter (online)
Deputy managing director
Account director
Senior account manager
Head of production
Director/production company
Editor
Post production
Media

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Private View: Mark Roalfe and Dan Shute

Private View: Mark Roalfe and Dan Shute

With work from Channel 4, Virgin Media, Tourism Ireland, Shift.ms, Credit Suisse, McDonalds.

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Private View: Mark Roalfe and Dan Shute

Private View: Mark Roalfe and Dan Shute

With work from Channel 4, Virgin Media, Tourism Ireland, Shift.ms, Credit Suisse, McDonalds.