Brother 'the printer orchestra' by Grey London

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Grey London has created an orchestra made out of old office machinery for an online spot for Brother.

The agency programmed 97 machines, including printers, scanners and fax machines, to perform Bob Dylan’s The Times They Are A-Changin’. The spot was created Lee Trott and Sam Haynes, and directed by Chris Cairns through Partizan. It will be followed by an exhibition at London’s Design Museum in January.

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Released: 06 November 2012


European marketing communications manager, Brother Europe
Executive creative director
Creative director
Art director
Business director
Account director
Production company
Clever Chaps
Soundtrack composer
Audio post-production

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