Digital Radio and BBC "D Love" by RKCR/Y&R

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Rainey Kelly Campbell Roalfe/Y&R has created a campaign for Digital Radio, the DAB radio body, and the BBC to promote the medium. It launched across BBC TV, BBC Radio, commercial radio, online and in-store. The TV ads depict a brand character, D Love, attempting to "spread the love" with the help of a dove. The work was created by Al Brown and Algy Sharman, and directed by Peter Martin through Red Bee Media.

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Released: 20 November 2012


Digital radio UK
Executive creative director
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Account director
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Producer @ RBM
Production manager @ RBM
D Love creation
Sound design
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Private View about this creative

Leon Jaume and Monkey

Leon Jaume and Monkey

With work from Virgin Holidays, Digital Radio and BBC, Save the Children, Kellogg's Rice Krispies, and Tesco.

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