Parkinson's UK "awareness campaign" by The Assembly

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The Assembly has created a national awareness campaign for the charity Parkinson’s UK. The work mixes up images of six everyday tasks that are difficult for those affected by the condition, including making a cup of tea and tying a tie. The outdoor and press campaign will be supported by digital and social media and run for two weeks from 10 December. It was written by Sean Doyle and art directed by Alexandra Taylor.

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Released: 05 December 2012

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Credits

Director of external relations
Creative director
Art Director
Copywriter
Planner
Executive producer
Digital
Photographer’s assistant
Art buyer

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