Racing Post "Puntinho" by Sell! Sell!

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Racing Post has launched a campaign featuring a Brazilian football pundit from the 70s called "Puntinho", designed to drive people to the sports betting brand’s app. The work, which will run on TV and online, shows a group of out-of-shape Brazilian footballers warming up. The films were directed by Tom King through Gas & Electric. Post-production was by Framestore.

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Released: 05 December 2012

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