Crunchy Nut "revolutionary chocolatier" by Leo Burnett
Kellogg has released a TV spot to promote its new Crunchy Nut Chocolate cereal. The work, created by Leo Burnett and set in Revolution-era France, follows a similar narrative as other Crunchy Nut ads. In the spot, two aristocrats hide in a chocolatier that is being searched by authorities, but one of them gives the game away by loudly eating a bowl of the cereal. The campaign is supported by an interactive game on YouTube. The TV spot was created by Ed Morris and Andy Drugan, and directed by Daniel Kleinman through Rattling Stick.