YouView "catch up with your feet up" by Albion
YouView has released a campaign highlighting its catch-up, on-demand and record messages services. Albion created the work, which includes TV, press, radio, digital and social media executions. One 30-second spot shows a pair of feet in front of a TV and a constantly changing background, which shifts from a supermarket to a pub to an aerobics class to make the point that viewers can catch up with their favourite shows on YouView. The work was created by James Kemp and Laura Muse, and directed by Chris Cairns through Partizan.