Tesco "a turkey success" by Wieden & Kennedy
Tesco has released the final TV ad in its Christmas campaign. Wieden & Kennedy created the spot, another that is shot in a home-movie style. The mum of the family explains how the Christmas turkey was too big for the oven one year and how she "never made that mistake again". The work was written by Sophie Bodoh, art directed by Dagmar Hoogland and directed by John Crowley through Tomboy Films.