Samsung "every day is day one" by 72andSunny Amsterdam
Samsung has released an online film to announce its sponsorship of the Association of Surfing Professionals World Tour. 72andSunny Amsterdam created the ad, which launches on Samsung’s YouTube channel today (23 July). It features professional surfers including Kelly Slater, Stephanie Gilmore, Gabriel Medina, Johanne Defay and Mitch Crews. Samsung is the first non-surfing brand to sponsor the ASP.