Talk Talk 'brand relaunch' by CHI & Partners
Talk Talk is relaunching its home phone and free broadband service using clips from past campaigns in this 30-second ad.
It begins with a voiceover saying "First we gave people unlimited calls to their Talk Talk friends" while people form the shape of two people talking. Other familiar clips include people linking to form the words "free" and "broadband" in a swimming pool, and the shape of a surfer to represent surfing the net.
The spot ends with a new shape as people in white form "www" to highlight the brand's website.