Pepsi 'Times square' by Almap BBDO

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Pepsi is launching a global TV campaign, directed by Fredrik Bond, featuring a huge Kung Fu battle in the streets of New York.

The ad, created by Almap BBDO, features a plethora of mis-fit characters battling for a can of Pepsi.

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Almap BBDO, Pepsi

Released: 16 October 2008


 Project name: Times Square
 Copywriter: Tales Bahu
 Art Director: Luiz Sanches
 Production Company: Sonny London
 Director: Fredrik Bond
 Producer: Ran Holst
 Editor: Tim Thornton-Allan at Marshall Street
 Postproduction: MPC
 Sound: Wave
 Exposure: Global TV

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