UPS 'ambition' by McCann Erickson London

0.0 0 Votes

The parcel delivery service UPS is launching its second global advertising campaign featuring French actor Jean Reno. The ad, 'ambition', breaks on February 6 in the UK, Europe, Asia and Mexico and promotes the idea that UPS can help businesses achieve their ambitions. In the 60-second spot, by McCann Erickson London, Reno is sitting at the top of a tree, sharing his wisdom with two 10-year-old boys. One is his younger self, and he is trying to climb up to the higher boughs where old Reno is sitting. He explains how you need ambition and vision to succeed in life.

Share On:

Keywords:

McCann Erickson, UPS

Released: 06 February 2006

Related Creative:

Credits

Project
Ambition
Client
Kevin Keith, international advertising manager at UPS
Brief
Elevate the role UPS plays in modern business, with UPS behind them, companies can realise their ambitions
Creative agency
McCann Erickson London
Writer
Simon Learmna
Art director
Brian Fraser
Planner
Dawn Coulter
Media agency
Universal McCann
Media planner
Marcus Erlandsson
Production company
RSA
Post-production company
The Mill
Director
Jake Scott
Editor
Jim Weedon
Audio post-production
Tension Enterprises
Exposure
TV UK, Europe, Asia and Mexico

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus