Kwik-Fit 'Bird' by DDB London
Kwik-Fit is launching a TV and press campaign which sees the return of the Kwik-Fit fitter, last seen on screens in 2000.
The new campaign depicts new products and services beyond the staple tyres and exhausts, and culminates in the line "Kwik-Fit. You'll be amazed at what we do".
There are seven TV spots in the campaign. They were written and art directed by Dave Henderson and Richard Denney, and directed by Andy McLeod out of Rattling Stick.
Images for national press were shot by Spiros Politis out of Agent Orange.