Holiday Inn 'baby' by Fallon

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Holiday Inn Express has released the next generation of the brand's "Stay Smart" campaign, the longest-running campaign in the hotel industry's history.

In the spot, called 'baby', a newborn child of a young couple who stayed at Holiday Inn Express "about nine months ago" turns out to have highly advanced skills.

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Released: 17 October 2008

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Credits

Client:
Holiday Inn
Agency:
Fallon Minneapolis
Executive creative director:
Al Kelly

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