Maltesers 'naughty' by Abbott Mead Vickers BBDO

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A new humorous TV ad for Maltesers has been created by Abbott Mead Vickers BBDO. The spot was directed by Victoria Pile, the Bafta-award winning director of 'Green Wing', and the humour in the ad is reminiscent of her own highly acclaimed work. The two women in the ad who play the office gossips were specifically chosen for their comedy experience, having been in shows including the recent 'IT Crowd' and 'Coupling'. The ad is due to break on June 26 and will run for two weeks on national TV.

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Released: 20 June 2006

Credits

Project name
'naughty'
Creative agency
AMV BBDO
Client
Masterfoods
Copywriter
Mary Wear
Agency producer
Lindsay Hughes
Account handling
Cecile Beaufils
Planner (creative agency)
Caroline Wainhouse
Media agency
MediaCom
Media planner
Andy Walsh
Production company
Sneezing Tree
Producer
Brock van den Bogaerde
Director
Victoria Pile
Exposure
National television

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