Miller 'peel away' by Mother
Mother's latest campaign for Miller Genuine Draft stars a guy on his way to meet his friends and grab a beer after work, who has to peel away any problems along his way like a sheet of paper. Obstacles include: his angry boss, who ends up being peeled away, screwed up and thrown in his coffee cup; a traffic warden, who finishes up as a parking ticket; and a vicious dog on the street. In the lift on his way up to the party the man realises he is still in his work clothes and peels them away to reveal a velvet jacket. The moral of the story is that he has made his journey easy and has done it "The Miller Way".