Honda Jazz 'village green' by Foote Cone & Belding Melbourne

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Tony Robinson has lent his voice to the 'Thomas The Tank Engine'-inspired ad campaign for Honda Jazz, created by Foote Cone & Belding Melbourne. The 60-second spot tells the story of "the ever so nice Honda Jazz", complete with animated models of the car with moving eyes. It was created using a team of 22 model makers over a period of four months, including one set that measured more than 30 square metres, with a water wheel, houses and cobbled streets. Robinson, star of 'Time Team' and 'Blackadder', was chosen to do the voiceover by the Australian agency to give the spot an international feel.

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Released: 02 April 2006

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Credits

Project
Village Green
Client
John Pranger, marketing manager at Honda Australia
Agency
Foote Cone & Belding Melbourne
Creative director
Scott Lambert and Mark Ringer
Art director
Scott Lambert
Copywriter
Mark Ringer
Agency TV producer
Mandi Wight
Production house
Anifex
Director
Michael Cusack
Producer
Richard Chataway
Exposure
Nation television in Australia

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