Castlemaine XXXX\Mother

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The second spot from the new £9m campaign from Mother. Directed through @radical.media, we see our the two main characters, Sean and Lehmo, on an exotic beach where the two genius Australians sit through a fire-walking ceremony thinking it's a BBQ just like back home. The ad finishes with the new tagline "Australians are XXXX-ing everywhere". Ain't that the truth.

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Television

Released: 27 April 2003

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