Full Tilt Poker 'Harman bluff' by Clemmow Hornby Inge

0.0 0 Votes

Full Tilt Poker, the online poker game, is using its latest advertising campaign to inform players that they can learn about the game from the world's best players. Full Tilt's unique advantage is that it offers players access to the skills and experience of the game's top professionals. A series of print ads, created by Clemmow Hornby Inge, each picks out one of the techniques the pros are renowned for. One ad shows a photo of Jennifer Harmann whose speciality is bluffing. Next to the picture, copy is blanked out except for the text: "Bluff. Harman? Forget it. It's like she's reading your mind. Hundred years ago, they'd have chased her out of the village." The campaign will appear in lifestyle and poker magazines.

Share On:

Released: 09 April 2006


Full Tilt Poker
Bob Wolf, marketing consultant to Full Tilt
Learn from the world's best poker players at fulltiltpoker.com
Creative agency
Nigel Roberts
Art director
Paul Belford
Dan Beckett/Murray Wyse
Media agency
Media Planner
Lifestyle and poker magazines

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus