Ready Brek 'return of the glow' by WCRS

3.1 22 Votes

The Ready Brek glow is returning to TV screens, helping a young lad get through his day.

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Released: 05 November 2008

Credits

Project
The return of the Ready Brek glow
Client
Paul Goold, Weetabix
Brief
Re-launch the Ready brek brand using the ‘glow' to give it a role in the lives of today's mums and their kids.
Creative agency
WCRS
Director
Barney Cokeliss
Copywriter
Simon Aldridge
Art director
Vince Chasteauneuf
Media agency
Walker Media
Media planner
Sam Hale
Production company
RSA
Editor
Simon Wilcox at Loaded Dice
Audio post-production
Wave

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