O2 'bluebook' by VCCP

2.7 13 Votes

O2's latest ad is for Bluebook, its free service that allows O2 customers to back up and store information from their mobile phone on a secure online portal.

The spot shows a woman collecting all her happy memories in the form of photographs and text messages and storing them in her Bluebook.

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Keywords:

VCCP, O2, Television

Released: 11 March 2008

Credits

Client
O2
Agency
VCCP
Copywriter
Nathaniel White
Art director
Ben Daly
Production company
Bare Films
Director
Aaron Bowyn
Post-production
Absolute Post
Audio post-production
Wave

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