Nokia 'astronaut' by Grey London

2.7 22 Votes

Nokia is pushing its Nokia 6110 Navigator phone, which includes a satellite navigation system, in a humorous new spot by Grey London.

It begins with an astronaut, walking through what initially appears to be a moonscape but is actually a tip. He then proceeds through a number of different environments as it emerges he is being given directions by his mobile phone. As he arrives at his destination, the viewer is left wondering who or what he is -- until a door opens to reveal he has arrived at a fancy dress party.

The ad uses the line "finally, a phone that tells you where to go".

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Released: 20 July 2007

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Credits

Client:
Nokia
Agency:
Grey London
Copywriters:
Tim Mellors/Stephen Ward/Denise O'Bleness
Production company:
Gorgeous Enterprises
Director:
Lance Acord
Editor:
Jonnie Scarlett
Post production company:
Absolute Post
Post production:
The Quarry

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