Department of Health 'wedding' by Farm

4.0 5 Votes

In this TV ad, pervasive dark smoke curls around guests at a wedding reception revealing the actual amount of smoke emitted by a single cigarette. And the smoker's well-intentioned attempts to blow or waft smoke away from non-smokers does not reduce the potential risk of second-hand smoke to health. The ads make this "invisible killer" visible in this family celebration. The TV commercial is supported by press, online and outdoor advertising from March 5. The ads will run until April 8, coinciding with National No Smoking Day on March 14.

Share On:

Released: 05 March 2007


Creative agency
Department of Health
Art director
Kevin Colquhoun
Gregor Findley
Creative directors
Owen Lee, Gary Robinson

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus