VW Passat 'mid-life crisis' by DDB London

2.2 26 Votes

In this ad for the VW Passat, a group of middle-aged men describe their own personal mid-life crisis. The therapist's Passat sits outside and the tagline reads: "While all around you are losing their heads, keep yours". This ad follows on nicely from DDB London's last VW ad, "the great pretender" which succeeded in showing the juxtaposition between style and stupidity.

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Released: 11 April 2007

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Credits

Creative agency
DDB London
Agency producer
Lucy Westmore
Creative team
Ben Tollett/Emer Stamp
Account team
Dudley Desborough
Client
VW
Product
Passat
Production company
Partizan
Director
Eric Lynne
Producer
Emily Crofton-Atkins
Film editor
Russell Icke @ The Whitehouse

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