Marks and Spencer 'M&S money' by Rainey Kelly Campbell Roalfe Y&R

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Shot in black and white, the 40 second ad opens with a chequered flag dropping on a packed stock car rally, with Jodie at the wheel of one of the cars. She skilfully navigates the first series of bends and avoids the other cars on the track, only to have another car crunch into the back of hers. The ad then cuts to Kidd pulling into a smart Mayfair square where a function is taking place. As she slams her door shut, she drops her keys down a drain and realises that she's locked her party heels in the back of the car.

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Released: 02 May 2007

Credits

Advertising Agency
RKCR/Y&R
Creative Team
Stuart Elkins, Graeme Cook
Executive Creative Director
Mark Roalfe
Head of Account Management
Tanya Livesey
Board Account Director
Ida Rezvani
Account Director
Milly Chu
TV Producer
Katy Hampson
Senior Account Planner
Lucy Howard
Production Company
Weiland
Director
Toby MacDonald
Producer
Mary Francis
Editor
Nicholas Chaudeurge
Post-production Company
MPC
Media Company
Walker Media
Media Planner
Laura Wilson

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