Beechams 'battle of Brian' by Grey London

3.2 19 Votes

Beechams has launched a TV and outdoor campaign aimed at people who try to fight a cold and carry on as normal.

The 40-second TV spot, created by Grey London, attempts to present Beechams All-in-One as the most effective way to fight a cold, and more effective than taking paracetamol alone.

According to Beechams, 61% of people try to fight a cold and carry on as normal.

 

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Released: 12 November 2007

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Credits

Client
Beechams
Creative agency
Grey London
Executive creative directors
Geoff Smith
Simon Butler
Head of planning
Simon White:
Art director
Steve McKenzie
Simon Butler
Copywriter
Alex Frasier
Geoff Smith
Production company
ACNE Film, Stockholm

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