Daily Telegraph 'vice versa' by Clemmow Hornby Inge

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Released: 23 March 2007

Credits

Project name
Paddington Bear
Client
Emma Frazer, Senior Brand Communications Manager, Telegraph Media Group
Brief
To promote free Paddington Bear stories
Creative agency
Clemmow Hornby Inge
Copywriter
Laurie Smith
Art director
Adam Arber
Planner
Katherine Dulley
Media agency
Universal McCann
Media planner
James Heriot and Charlie Newbery
Media spend
£240K
Production company
Blink
Director
Albert
Editor
Steve Ackroyd
Post-production
Framestore
Audio post-production
Scramble
Exposure
TV

 

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