Ladbrokes 'cafe' by M&C Saatchi

2.6 15 Votes

A number of famous faces from the world of football appear in a new £5m campaign for Labrokes by M&C Saatchi.

In the ad, former footballers Ian Wright, Ali McCoist, Lee Dixon and Chris Kamara engage in a lively debate about who's going to win the league. The footballers play builders, whilst TV presenters Kirsty Gallagher and Jimmy Hill play cafe workers.

The ad ends with the line: "Everyone's got an opinion. What your's worth?"

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Released: 02 October 2007

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Credits

Client
Labrokes
Agency
M&C Saatchi
Copywriter
Curtis Brittles
Art director
Will Bates
Planner
John Clark
Production company
Feel Films

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