McDonald's 'airport' by Leo Burnett

1.8 12 Votes

McDonald's has launched its 2 for 1 Cinema Ticket campaign with this spoof tearjerker.

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Released: 05 November 2008

Credits

Project
2 for 1 Cinema Ticket
Client
Jill McDonald, Senior Vice-President & Chief Marketing Officer, UK and Northern Europe, McDonald's
Brief
Promote McDonald's November Cinema 2 for 1 Promotion through a pastiche of classic romantic blockbusters.
Creative agency
Leo Burnett London
Writers/art directors
Rob Tenconi/Mark Franklin
Creative directors
Jim Bolton & Jonathan Burley
Planner
Rebecca Harris
Media agency
OMD
Production company
Outsider
Director
James Rouse
Editor
Bill Smedley
Exposure
National TV

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