Christian Aid 'project Honduras' by Shop

3.2 12 Votes

Shop has created this animated ad in the style of a computer game for Christian Aid Week, which runs from May 11-17.

The spot opens with the inhabitants of a tropical and coastal island going about their daily business. A happy soundtrack is playing and the sun is shining.

Suddenly a large dark cloud looms over them and a storm starts to brew soon turning into a hurricane. People, houses, trees and animals are blown everywhere and the village is left devastated.

Then a time-lapse sequence shows the villagers getting back to work recreating the wiped out village with the help of Christian Aid donations.

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Released: 11 May 2008

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Credits

Client
Christian Aid
Agency
Shop
Creative director
Tom Ewart
Creatives
Matt Gay
John Long
Production
2am
Director
Pam
Post-production
Finish

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