Holiday Inn Express 'bacon' by Fallon Minneapolis

1.2 7 Votes

Fallon Minneapolis has launched a print and TV push in the US to promote the introduction of hot entrees to their breakfast bar.

The campaign revolves around stereotypical, but humorous bar scenarios taking place over breakfast at the new Holiday Inn Express breakfast bar.

The ads, which will begin airing around Daytona 500, will run on CNN, Comedy Central, ESPN2, ESPN News, TBS and Fox Sports.

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Released: 21 February 2008

Credits

Client
Holiday Inn Express
Agency
Fallon Minneapolis
Executive creative director
Al Kelly
Creative director
Todd Riddle
Art director
Michael Rogers
Copywriter

Anna Stassen
Production company
Hungry Man

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