O2 "quacky races" by Agency Republic

3.6 3 Votes

O2 is racing rubber ducks to support the 02 Top-up Surprises campaign created by VCCP.

The campaign, created by Agency Republic, lives at www.quackyraces.com, where users can choose from a selection of five ducks.

Each duck requires different amounts of love, sleep and food to be able to complete in the race and users can decide what the optimum level of care is to make their duck travel the fastest.

The person with the fastest duck will win two round-the-world tickets and spending money. 

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Released: 16 March 2009

  • O2MyDuck.jpg

    O2MyDuck.jpg

  • 02-800v2.jpg

    02-800v2.jpg

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Credits

Project
O2 Top-up Surprises Quacky Races game
Client
O2
Brief
Create digital engagement for Top-up Surprises
Creative agency
Agency Republic
Writer
Agency Republic
Art director
Agency Republic
Planner
Agency Republic
Designer
Agency Republic

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