Hahn Super Dry "in the spirit of good taste" by BMF

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BMF has created a TV campaign for Hahn Super Dry beer that aims to position the drink as the benchmark of good taste.

The campaign is based around the thought that most of us have lapses of judgment when it comes to the matter of taste and features a man suffering from one such lapse. 

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Released: 23 March 2009

Credits

Client
Lion Nathan, Arno Lenior, Andy Disley, Hahn

Copywriter
Steven Thomson

Art director
Paul Bruce

Planner
Christina Aventi

Director
David Shane

Production company
O Postive NY

Production company producer
Marc Grill

Editor
Stewart Reeves - Guillotine

Exposure
TV

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