Stella Artois 'movies' by Mother London

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Three internet virals based on movies Die Hard and 8 Mile as well as cult TV show 24 are the new premise for Stella's latest work.

The virals imply that the movies are based on original French cinema classics that were forgotten and then rehashed using American Hollywood stars.

Viral 1: Dial Hard

Viral 2: Vingt-quatre heures

Viral 3: Huit Kilometres

Released: 23 March 2009

LONDON - Mother has produced three new internet videos to promote Stella Artois 4%, building on Mother's 60s-style Riviera TV spot.

LONDON - A TV ad for Stella Artois 4% showing a case of mistaken identity with a "smooth outcome" has dodged a ban from the ASA.

Campaign - The Work